What Neuroscience Can Teach Us About the Mascots We Love and Hate

From the very first ad, we were won over at the appearance of the fan-favorite quirky, well-spoken, endearing Geico gecko. Advertising magic? Well actually, Geico’s secret sauce has more neuroscience going on than we realize. When advertisers dream up talking tigers or even a giant pile of tires to be their spokes-things, they tend to…

from Social Media Expert http://bit.ly/2GKq9yc
via IFTTT