Telemundo’s Upfront Pitch: We’re Much More Than Just a ‘Demographic Story’

With coverage that will range from the FIFA Women’s World Cup to co-hosting the first presidential primary debate, Telemundo has a busy year ahead. Executives are going into the 2019 upfront touting the network’s ties to a Hispanic community that is increasingly at the center of cultural change, with a growing spending power to boot….

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