Fox, NBCUniversal and Viacom to Release New Marketplace for Linear, Digital Ads

Fox, NBCUniversal and Viacom have again come together to offer a marketplace for buying linear and long-form digital video, the companies announced today. The platform–dubbed OpenAP 2.0–will be available in time for fall programming. With the new platform, buyers can construct segments for long-form digital video and linear in the same place and request those…

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