Volvo’s Remarkable New Films About Human Achievement Don’t Look Much Like Ads at All

Volvo journeys to the bottom of the sea and explores the remarkably resilient recesses of the human mind in these evocative, intense and ultimately uplifting brand films from London agency Valenstein & Fatt. Keeping the cars themselves mostly in the background, directors Edward Lovelace and James Hall (aka, D.A.R.Y.L.) tie the automaker’s quest for innovation…

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